The following is an answer that I offered in a Facebook group catering to writers. It was a question from someone who is writing a newsletter, and their concern was that each article in the newsletter was as long as a typical post. This made me imagine that she might be ‘over-educating’ in a free…

One of the bedrocks to quality content is deep research. Whatever level polymath you believe yourself to be, there’s plenty you don’t <yet> know. As a hired gun in content, I’m often starting on projects within days of learning that the subject even draws interest. I figure that if someone wants to read about it…